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Careem unveils Whatsapp service for Pakistani customers


By Rafiq Vayani

KARACHI: ​Careem has introduced a new convenient way for customers to book their Careem rides through WhatsApp. With millions of people using WhatsApp messenger daily in Pakistan, it is the next step to making mobility in your city even more readily available.

Ride-hailing applications like Careem are a relatively new concept and were introduced in Pakistan just a few years ago but WhatsApp penetration continues to be extremely high. Allowing customers to book a Careem via WhatsApp simplifies the process, provides an alternative for people who aren’t familiar with ride-hailing apps, and enables Careem to bring improved mobility to millions more.

How to Book a Ride on WhatsApp:

The process of booking is as simple as sending a message. Before you can send Careem a message, ​you  must save the number 0311-1555169 in your contacts as Careem to make sure it shows up on WhatsApp. Once you have saved this number, here are the steps to follow:

Step 1: ​Say “Hi” to Careem. You will immediately get a reply asking for your location.  

Step 2:​ Click the safety pin icon in your WhatsApp conversation and respond with “Your 

Current Location”. Careem will then ask you to choose a number corresponding to the “Car Type” you want to use 

Step 3:​ Reply with a number corresponding to the “Car Type” you want to choose. For example  Press 2 for “GO” Car Type. Once the Car Type is confirmed, you will receive details of your Captain and vehicle in the conversation. 

Step 4:​ Wait for your Captain to arrive. Don’t forget to rate your Captain at the end of the ride.

Here is a video with a step by step guide on how to book a Careem using WhatsApp.

Zeeshan Hasib Baig, General Manager Careem Pakistan, said on the occasion, “With​ the ability to book a Careem through WhatsApp, we want to ensure that customers with low end smartphones and data bandwidth limitations have a seamless experience when using our ride hailing services. As the internet platform for the Greater Middle East and Pakistan, Careem continues to constantly disrupt itself to make sure that Pakistan accelerates even more quickly towards a digital future”

WhatsApp booking for Careem has been launched across Pakistan and all car types can be booked through it. Payment for WhatsApp bookings can be made either through credits in your Careem PAY account (if the option has been enabled in your Careem App) or cash. 

In order to track your ride or share it with your family or friends, Careem will send you a tracking link with your booking details (Car, Captain, Plate no etc). 

One thing to keep in mind is that the WhatsApp booking feature is available for customers registered with Careem through their phone number. For customers who do not have a registered number on the application will not be able to book a ride through WhatsApp.

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