Home Business & Finance Sania Maskatiya unveils Menswear Eid Collection 2019

Sania Maskatiya unveils Menswear Eid Collection 2019

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KARACHI: After the launch of its womenswear Eid Collection titled Alef earlier this month to much acclaim, multi-award winning fashion house Sania Maskatiya launches their Menswear Eid Collection for 2019.

The Eid Collection features 12 menswear ensembles in cotton with subtle pleating details. Available in 4 sizes from extra small, medium, large and extra-large, the collection comes in diverse color tones such as blue, sky blue, light blue, white, black and grey with prices starting from PKR 7,500. The collection also comes with an exclusive linen waistcoat designed by Sania Maskatiya for this collection.

Founded in 2010, the Sania Maskatiya brand is best known for its specialized, versatile prints, textile design based on pure textures, exceptional hues, and fine craftsmanship. The design house engages in some of the best artisanship in Pakistan, coming from generations of artisans who have specialized and perfected their craft. The brand is known for incorporating rich textiles, fabric design and embroidery within their pieces. Sania Maskatiya has quickly become Pakistan’s most lauded designer and most prized fashion export.

The brands runway shows are much anticipated by critics and patrons alike in Pakistan, Europe, India and the US and to this end consistently showcase at the PFDC and FPW platforms in Pakistan, also having showcased at Lakme Fashion Week in India and New York Fashion Week in the big apple. The brand continues to expand both nationally and internationally. In Pakistan, the brand boasts four stand-alone stores each of which is located in prime shopping locations in both Karachi and Lahore. The brand is further available at select national stockists. Internationally, the brand continues to develop regional and global presence. In terms of retail and global accessibility, the brand is further available worldwide through a dedicated e-commerce store, in the Middle East through a stand-alone retail space in Dubai and in Europe, the US, Singapore and India through a series of stockists. BIZ TODAY REPORT

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