Home Business & Finance Dell and Alienware deliver Ultimate PC gaming ecosystem at Middle East Games Con

Dell and Alienware deliver Ultimate PC gaming ecosystem at Middle East Games Con


ABU DHABI: Dell and Alienware arrive at the annual Middle East Games Con trade fair with new tech to satisfy the needs of die-hard gamers.Dell and Alienware host a Fortnite Challenge at the event to demonstrate its commitment of providing gamers in the GCC region with immersive, cutting-edge gaming devices.

“There is a significant demand for high-end gaming machines with no compromise on capabilities such as processing speed, graphic cards, display refresh rates, effective cooling system and even portability” said Ramesh Ramachandran, Retail Head for the Middle East and Turkey at Dell Technologies. “We understand that professional gamers look forward to cutting edge technologies to keep pace with their growing demands on both hardware & software. There is also an increased audience who are turning to gaming for relaxation, passing the time and relieving stress. A little under half of gamers are not concerned with their skill level. Many however, identify themselves as casual gamers, about a quarter claim they are “pretty good”, and a few feel they can compete with pro gamers. Also, a fun fact, gaming for a living can net a pretty penny with some of the top players bringing in as much as USD 500,000 a month for their videos.”

New Alienware Aurora with Legend Industrial Design

Earlier this year at CES, Alienware began rolling out a new design identity, Alienware’s Legend industrial design, which was seen as a bold departure from its current look and the sea of sameness in the industry. The new Alienware Aurora brings this Legend industrial design to a desktop for the first time. Born from the ethos of purposeful innovation, Alienware’s new Legend industrial design has been awarded for its ground up engineering that merges design innovations and high-performance torque.

The new Alienware Aurora also introduces a new chassis design for this mid-tower classic, with Legend industrial design bringing an even more compact form factor as it has with Alienware’s thin-and-light laptops. A proven powerhouse with Intel’s latest 9th Gen Core Processors and NVIDIA® GeForce® graphic cards, the improved airflow let’s gamers game to their best. And a tool-less upgrade option offers product longevity and scalable performance.

Dell &Alienware Games Con Activations

Dell and Alienware will debut its new gaming portfolio ranging from desktops to monitors and peripherals at the “Alienware Stand” at Games Con at the Abu Dhabi National Exhibition Centre (ADNEC) from October 24 to 26,2019. News Desk

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